Olfiction Creative Universe

OLFACTION

The sense of smell

x

FICTION

Imagined stories

OLFICTION is more than a fragrance house. It is a creative universe centred on our perfumery studio, with fragrances and books that co-exist and nurture each other.

definition of Olfiction in a dictionary style

WE BELIEVE THAT:

1. Fragrance is a form of communication

2. Perfumery is a language

3. Scents and stories are structurally inseparable

We are storytellers at heart. Having worked with fragrance for our entire careers, we know how impactful perfume can be at communicating emotion, meaning and memory - whether your are experiencing the perfumer's intent, or your own personal smellscape influencing your impression of a scent.

OLFICTION CREATIVE UNIVERSE

We place our concepts where we think they will resonate best.

To tell stories around our personal experiences and memories, or about raw materials and perfumery accords, we issue fragrances as LAB EDITIONS.

To reimagine stories from popular culture and literature, we created EAU DE BOUJEE - an experiment in perfume as a narrative artform and performance for both the creator and the wearer.

To explain how we view the world and teach about fragrance in both conventional and unexpected ways, we author books. DEMO ACCORDS is our first publication.